This week, we’re talking proposal tools… although, in classic Tea & Timbits fashion, we spend a fair chunk of the episode explaining why the shiny tools probably aren’t the first thing you need. We start with a reminder that good sales often comes back to the basics: a defined process, clear next st...

Proposal templates are useful. Until they aren’t. In this episode, we talk about one of those deceptively simple sales questions: what format should a proposal actually take? A polished PDF? A PowerPoint? A response inside the buyer’s RFP template? A simple statement of work? A video? A one-page web...

RFP arrives. Cue excitement. Then, occasionally, several days of frantic proposal writing followed by the dawning realisation that perhaps we should have asked a few questions first. In this week’s episode, we talk about the three broad choices we think businesses have when an RFP lands: Try to win ...

Most proposals explain the solution. The best proposals prove the decision. In our latest episode, we explore “proof architecture” — the combination of evidence, structure and story that helps a buyer feel confident saying yes. A strong proposal should show: • Why the problem matters • Why acting no...